Some stuff I’ve written 👇🏼

  • [Book Notes] The Nineties: A Book

    By Chuck KlostermanRead in 2022 Quick Thoughts This was a fast read, and I enjoyed it, but I’m not sure it would be very interesting to anyone who didn’t live through the 90s. It definitely made me think about how much has changed in such a seemingly short period. It also offered a healthy dose…

  • The ‘Good Content’ Lie That Everyone Tells

    There’s this lie that bloggers – or people who build/operate/monetize content websites – tell all the time. You hear it on every affiliate marketing podcast interview. The interviewer asks: “What’s your secret to getting all that traffic to your site and making so much sweet affiliate money?” The guest rattles off the normal stuff: building…

  • Why I Sold My Blogging Business (My Story)

    I sold my blogging business, including the brand I spent 10 years building, The Modest Man. Why? Well, I’ll tell you the whole story. It’s a tale about searching for passion, trying desperately to escape the rat race, hustling, achieving freedom, about finding and then falling out of love. Let’s go back to 2007… To…

  • How to Be a Good Boss

    I started, grew and sold a blogging business (think online magazines). After many years of running and growing this business on my own, I built a small team of full-time and part-time employees and contractors. When I sold the business, my team was understandably anxious about the transition. What would the new bosses be like?…

  • I Posted 100 Short Videos, Here’s What Happened

    There’s always a current best way to get views and followers on social media. Right now, it’s short format video. Just look at this recent email from YouTube to creators: It’s not just YouTube. Every platform is pushing short-format video right now. Instagram Reels have had a 57.4% YoY growth in usage. Reels have a…

  • The Best Affiliate Programs for Lifestyle Bloggers

    If you run a blog about food, fashion, fitness, tech, shopping or anything else in the “lifestyle” category, affiliate marketing is probably an important part of your business. At the very least, you’re probably part of Amazon Associates, if not several other affiliate programs that make sense for your niche. For the past few years,…

  • LTK (RewardStyle) vs. Amazon Associates: Which Is Best for Fashion Bloggers?

    This is a detailed comparison of Amazon Associates vs. RewardStyle (or rStyle) based on my experience using both programs for the past few years.

  • 21 Best Podcasts for Content Creators & Bloggers (2022)

    Want to step up your blogging game and take your digital media business to the next level? These podcasts will help! I love podcasts because, unlike other forms of entertainment, it’s easy to tune into a podcast while you’re doing something else. I can learn about the latest and greatest on-page SEO strategy while hitting…

  • Blogging and YouTube Income Report: Q3 2021

    We’re more than one third of the way through 2021…it’s cliche, but this year is really flying by. Q3 was another great quarter, which is kind of surprising because traffic dropped after multiple big Google updates this summer. Then again, there’s 1-3 month lagging effect on most online revenue. Ad rev usually pays out one…

  • Blogging and YouTube Income Report: Q2 2021

    We’re halfway through 2021. If 2020 dragged on forever, 2021 is flying by (at least for me). I’m happy to report that Q2 of this year was solid, at least in terms of revenue. It wasn’t sunshine and rainbows, though. I’ll talk about some risks and setbacks later on. First, let’s look at the high…

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